We’re on the OFFICIAL COUNTDOWN to the start of Module 1: Designing your way and Module 3: Monetising your designs.
On Monday September 25, 2017 we’ll welcome students from around the world for 5 weeks of design fun, to build a supportive community of new friends and show YOU just what the surface pattern design industry can offer!
A LOOK AT 5 WEEKS OF MODULE 3: MONETISING YOUR DESIGNS
In Module 3: Monetising your designs we guide you through the fascinating world of freelancing, manufacturing your own products, licensing and selling your designs outright looking at what they’re all about, pros and cons to each, things you need to know, templates, contracts and Rachael even shares her prices with you!
Being a successful designer isn’t just about the amazing work you create, it’s also about understanding the business side of the world you’re in. If you find it all overwhelming, you’re certainly not alone. But if you want to drive your brand and business forward you need to tackle it head on.
Module 3 includes free access to leading trend forecasting site WGSN, LIVE BRIEFS from real companies AND our BOOK OF INDUSTRY CONTACTS!
Here’s what you can expect week by week (and our ten top reasons why you should join us for the start of class on Monday!)
Module 3 focuses on five essential areas:
Week 1 – Freelancing: What is it and what you need to do it, pros and cons, attracting clients and lots more!
Week 2 – Selling: Discover the popular world of licensing and selling outright , plus finding and working with an agent.
Week 3 – Manufacturing: This is where we give you the scoop on how to get products made featuring your designs, plus finding suppliers, negotiating deals, prices and packaging, managing stock and lots more.
Week 4 – Trade Shows: We take you behind the scenes at some of the world’s leading trade shows for surface pattern designers, giving you the inside track on how to prepare for them, and make the most of the opportunity they present.
Week 5 – Business: The practicalities of growing a business, running a studio, managing your finances, keeping motivated and flag up the important things you need to think about when monetising your designs.
Top 10 reasons to join us for Module 3: Monetising your designs
So you’ve already started to build a body of work, now it’s time to start making money.
This module will help you identify multiple streams of income looking at:
- The ins and outs of FREELANCING – how it works, pros and cons, the key to success, how much to charge, working with clients, how to get hired, doing the work, the hard facts and more
- LICENSING in all its glory – how it works, pros and cons, doing the deal, managing contracts, keeping track of who’s got what and for how long, indemnity, finding a good fit and understanding if it’s for you
- SELLING your designs OUTRIGHT – what this means, pros and cons, how much to charge, adding value, understanding if it’s for you, working for charities and a lot more besides
- MANUFACTURING your own products – pros and cons, finding suppliers, negotiating fair deals, time-frames, packaging and pricing, distribution channels and other things to consider
- A wealth of valuable BUSINESS information covering the practicalities of running your own studio, staying motivated, developing your business, managing finances and stock, building your own contacts, negotiating contracts and so much more
- Design PROMPTS and technical WORKSHOPS including designing for giftwrap, fabric and other wares, turning a placement print into a technical repeat for wallpaper or fabric, and helpful hints, tips and how tos for working with Illustrator and Photoshop
- Build your TRADE SHOW CONFIDENCE as Rachael and other experts kindly share everything they know about how to get in, prepare and attract buyers. PLUS learn how to apply your patterns to mock-up products and room sets to really enhance your PROFESSIONAL PORTFOLIO
- LIVE BRIEFS from real companies looking to sign the next big talent – is it you? PLUS information on working with an AGENT and inspiring INTERVIEWS with in-house designers, freelancers, companies, trend sites and other industry leaders
- 90 days free access to WGSN, the world’s leading trend site so you can stay ahead of your competition (this alone is worth more than the entire cost of the course!) PLUS Rachael’s valuable A to Z money-can’t-buy Little Black Book of Industry Contacts!
- Membership to a buzzing COMMUNITY of talented designers who will support your journey through the class and beyond, a helpful weekly Q&A with RACHAEL TAYLOR, giveaways and many other opportunities.
Module 3: Monetising your designs starts on Monday September 25, 2017. Read what this module has to offer, check out the brochure, 50 top reasons to join us, bonus video technical workshops and more on the main Module 3 course page.
If you have any questions, don’t hesitate to email us at [email protected] and we’d be more than happy to help!
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