Are you taking advantage of all the opportunities available to you right now? How do you know if you’re getting a good deal? How well do you know the business you’re in? Could you be making far more money without actually having to do much more work?
Being a successful designer isn’t just about the amazing work you create, it’s also about understanding the business side of the world you’re in. If you find it all overwhelming, you’re certainly not alone. But if you want to drive your brand and business forward you need to tackle this head on.
In Module 3: Monetising your designs starting this September 21, looking at your business (or where to start in business) is exactly what we cover, identifying how YOU can make more money right now. It really isn’t as scary as you might think, especially with a wonderful teacher, team and community behind you.
‘Monetising your designs‘ is a five week online course where you will learn everything you need to know to monetise your designs, including freelancing, licensing, selling outright and manufacturing your own products.
Plus you’ll gain a wealth of understanding about managing a growing studio, looking after you finances, staying motivated, developing a business and finding success.
This powerful course is crammed full of awesome content and amazing opportunities. Our latest students agree:
“I’m so glad I’ve done Module 3. It has answered so many questions that I was never taught in the 6 years of university. This has given me a lot of confidence and courage to start my BIG journey!” – Egle
“Module 3 really kicks things up a gear and pushes you to step outside your comfort zone while surrounding you in tons of inspiration and relative trend info. I signed up because I wanted to be fully prepared to go out with confidence and present a strong body of work with the business knowledge to back me up.” – Natalie
“It was very broad, exciting and challenging. A must have before you go out into the big wide world of pattern design (and business!).” – Christine
Graduate pattern design showcase
Be inspired by some of the amazing work that came out of our April 2015 class and read what students loved about the course too.
PART 1 / PART 2 / PART 3 / PART 4
Top 10 reasons why Module 3: Monetising your designs is awesome
So you’ve already started to build a body of work, now it’s time to start making money. This course will help you identify multiple streams of income looking at:
1. The ins and outs of FREELANCING – how it works, pros and cons, the key to success, how much to charge, working with clients, how to get hired, doing the work, the hard facts and more
2. LICENSING in all its glory – how it works, pros and cons, doing the deal, managing contracts, keeping track of who’s got what and for how long, indemnity, finding a good fit and understanding if it’s for you
3. SELLING your designs OUTRIGHT – what this means, pros and cons, how much to charge, adding value, understanding if it’s for you, working for charities and a lot more besides
4. MANUFACTURING your own products – pros and cons, finding suppliers, negotiating fair deals, time-frames, packaging and pricing, distribution channels and other things to consider
5. A wealth of valuable BUSINESS information covering the practicalities of running your own studio, staying motivated, developing your business, managing finances and stock, building your own contacts, negotiating contracts and so much more
6. Design PROMPTS and technical WORKSHOPS including designing for giftwarp, fabric and other wares, turning a placement print into a technical repeat for wallpaper or fabric, and helpful hints, tips and how tos for working with Illustrator and Photoshop
7. Build your TRADE SHOW CONFIDENCE as Rachael and other experts kindly share everything they know about how to get in, prepare and attract buyers. PLUS learn how to apply your patterns to mock-up products and room sets to really enhance your PROFESSIONAL PORTFOLIO
8. LIVE BRIEFS from real companies looking to sign the next big talent – is it you? PLUS information on working with an AGENT and inspiring INTERVIEWS with in-house designers, freelancers, companies, trend sites and other industry leaders
9. 90 days free access to WGSN, the world’s leading trend site so you can stay ahead of your competition (this alone is worth more than the entire cost of the course!) PLUS Rachael’s valuable A to Z money-can’t-buy Little Black Book of Industry Contacts!
10. Membership to a buzzing COMMUNITY of talented designers who will support your journey through the class and beyond, a helpful weekly Q&A with RACHAEL TAYLOR, giveaways and many other opportunities.
We love this short video clip from the fabulous Khristian A. Howell, colour expert and contributor to The Art and Business of Surface Pattern Design. Here she explains how important it is to know the nitty gritty of the business your in.
(Khristian’s full 19 minute video is featured in Module 3)
How well do you understand the business you’re in?
A little? A lot? You don’t know what you don’t know, right?
Well fear not, Module 3: Monetising your designs is literally knocking at your door and contains all the answers you need for a solid grounding to this business you’re in.
Take that next crucial step in your design career.
Join us for Module 3: Monetising your designs starting this September 21.
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