…until the start of our next class!
Next Monday (February 13, 2017), our hugely inspiring, idea generating, career-propelling, advanced online surface pattern design course – The Ultimate Portfolio Builder starts. Followed by Modules 1 and 2 a week later on February 20.
Over the next few days we’ll share some of the key ways our course has helped propel the careers of those who’ve experienced it and how it can help yours to flourish too.
Trade show matters
Throughout our course we bring you a wealth of information about trade shows – particularly in our advanced modules: Module 3 and The Ultimate Portfolio Builder.
Exhibiting at a trade show not only generates new business, new clients and design opportunities, it is also a great opportunity to make new contacts and build relationships with stylists, press and other designers.
Trade shows can be a mighty investment of time, money and resources, so it is worth finding out as much as you can to understand how you can maximise their potential and make them work for you.
In Module 3 we look at what a trade show is, how to decide whether to exhibit, how to get in, timings and trends. We discuss the foundations and why it can be helpful to walk a show before you actually exhibit if you can. Then we delve deep into the trade show world in The Ultimate Portfolio Builder so you can master a show like a pro!
In The Ultimate Portfolio Builder we bring you an exclusive, behind the scenes look at Printsource New York – one of THE best shows in the world for surface and textile design. It attracts top creative talent, a huge international audience and some very impressive buyers!
With my experience exhibiting at Printsource, I felt confident in selling my work and discussing the trade with others who had been in the industry for years. I truly believe this is because the course teaches you so much and you can learn from Rachael’s extensive experience. It was the best investment I’ve ever made for my business and it was worth every penny, because what you learn is priceless! – Stephanie Davies, UPB graduate
We bring you an exclusive trade show series produced just for this module offering a behind the scenes look at the show and offer top tips to help you build your design brand, confidence and selling power.
This series includes:
- A FOUR-PART CREATIVE BRIEF to help you attract the clients you want and the kind of work you dream of
- TOP INSIDER SECRETS on how to secure the right buyer, how to get trade show ready and deal effectively with clients
- Q&A WITH PRINTSOURCE SHOW PRODUCER, MASSIMO IACOBONI – here he answers popular questions such as ‘what sorts of booth displays attract the most buyers?’, ‘how much does it costs to exhibit?’ and ‘how do you take payments when you sell something at a show?’
- HELPFUL TOOLBOX including a sample contract, invoice and floor plan
- TWO EXCLUSIVE VIDEOS with Massimo Iacoboni covering:
- why buyers buy
- preparing your portfolio
- top tips for selling more than one design at a show
- how to complete a sale
- how to lure buyers to your stand
- PLUS Massimo’s 7 SECRET RULES TO SUCCESS at a trade show!
Massimo has been in this industry for many years and he seriously knows his stuff! This series, found only in The Ultimate Portfolio Builder, offers tried and tested methods that REALLY WORK!
Loved Massimo’s talks – they were interesting and informative. I think the Printsource brief is a great addition to the course – Ruth
If you think a trade show might form an important part of your marketing strategy in the future, you won’t want to miss this!
Join us for The Ultimate Portfolio Builder starting February 13, 2017.
Don’t forget to check out our free resources on designing for Trade Shows!
join us
The Ultimate Portfolio Builder does exactly what it says on the tin. Here you’ll grow and refine your body of commercially viable work and strengthen your professional design portfolio in just a few weeks. The course is brought to you in association with Printsource New York to give you the ultimate fast-track to trade show success. It is designed to push you out of your comfort zone and propel you to the next level. Class starts February 13, 2017.
Module 1: Designing your way is ideal if you’re just starting out on this exciting surface pattern design journey, returning after a career break or if everything has just got too complicated and you want to take it back to the basics and fall in love with design all over again. Class starts February 20, 2017
Join us for Module 2: Creating your professional identity you will learn how to develop your brand image, design advanced technical repeats in Photoshop and Illustrator, put a collection together and start your own label. You will also discover how to understand and predict trends, get noticed and attract the press, and protect your work. This is for you if you have a basic understanding of surface pattern design and now want to get noticed and make a name for yourself. Class starts February 20, 2017
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