Module 3: Monetising Your Designs
Next Class: May 14 – June 15, 2018
‘Monetising your designs‘ (Module 3) is a five week online course where you will learn everything you need to know to monetise your designs!
This course includes the nitty gritty of freelancing, licensing, selling outright, manufacturing and more PLUS you’ll get free access to leading trend forecasting site WGSN, live briefs from real companies AND Rachael Taylor’s little black book of industry contacts!
We have welcomed students onto our courses from over 65 countries around the world, and our classrooms are accessible on-line 24/7, so you can join us from any time zone and fit the course into your busy life. Plus, you can access the classroom for up to six months after the course finishes.
Check out our latest research to see how our alumni rate the course, what they got out of it and why you should join us too! If you want to feel confident launching your own successful business and understanding all that entails being a professional surface pattern designer, this module is for you.
Module 3 includes:
How to identify multiple streams of income for your designs
How to sell and license your designs (what they don’t teach you at art school)
The ins and outs of freelancing
How to get into manufacturing your own product
How to choose the right distribution channel for you
How to negotiate a contract that is right for you
How not to get ripped off
How to manage your time and money
How to manage stock levels
How to get a job in design
How to stay motivated
How to create a pattern portfolio to show to potential clients
How to apply patterns to mock up product templates and room sets
How to turn a placement print into a technical repeat for wallpaper or fabric
Everything you need to know about getting in, getting ready and attracting customers at trade shows
How to design a Trade Show Brochure in Adobe Illustrator
Invaluable industry info such as colour print specifications for both paper goods & textiles
You will do this by actually creating a mini portfolio for potential licensing clients, a trade show plan and a business development plan.
BONUS TECHNICAL WORKSHOP VIDEOS giving you a step-by-step guides to surface pattern design using Photoshop and Illustrator. Find out more on our Technical Workshops page. AND our money-can’t-buy bonus little black book of industry contacts! And if that wasn’t enough, you also get full access to leading trend forecasting site WGSN for 90 days (this alone is worth more than the entire cost of the course!)
This is for you if:
You have completed Module 2 (although this is not a prerequisite)
You have a collection of work but do not know how to get it out in the world, and get it sold
You want to learn more complex techniques for sophisticated and commercially-appealing surface pattern design
You want to connect with other emerging designers and learn from industry experts
You want to know the right contacts in industry to get you where you want to be
You want to generate more income from your existing designs
You want to know just how to secure that licensing deal
You want to make it as a professional surface pattern designer
Please note this course is not assessed and does not include individual critique of your work. You will need at least basic knowledge of Adobe Photoshop and Illustrator to get the most out of this module. Please note we do not offer technical guidance for any other software programmes (including free software).
Testimonials and successes
Elizabeth’s video on enhancing her stationery design career with Module 3:
Emma Sugrue from our April 2016 class explains why she would recommend Module 3, what she found most useful and how it has helped her move forward in her career:
Here are a handful of words used by previous students to describe this module: I was blown away and loved it all / informative and fantastic / great, great value / inspiring and rewarding / forget university or night school – this is all you need! / an invaluable course for anyone serious about a career as a surface pattern designer / an eye opener on many levels / an essential development opportunity / my world will never be the same again (in the best possible way!)
Course alumni have gone on launch their own design studios, win national awards, be featured in design books and on leading blogs and more. Many of our graduates have been signed for exciting licensing deals – such as Wendy Kendall with Deny Designs, Elizabeth Olwen with TeNeues, Anneline Sophia with Artscase.
Check out our Terms & Conditions. We strongly encourage you to read these before registering, as registering for one or more Modules acknowledges acceptance of these Terms & Conditions.